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レポート概要
| IMARC社の本調査レポートでは、2022年に65億ドルであった世界のスマートスピーカー市場規模が、2028年までに275億ドルに拡大し、予測期間中にCAGR25.9%で成長すると予想しています。本書は、スマートスピーカーの世界市場を調査・分析し、序論、範囲・調査手法、エグゼクティブサマリー、イントロダクション、コンポーネント別（ハードウエア、ソフトウェア）分析、インテリジェントバーチャルアシスタント別（Amazon Alexa、Googleアシスタント、Siri、コルタナ、その他）分析、接続別（Wi-Fi、Bluetooth）分析、価格帯別（低価格帯、中価格帯、高価格帯）分析、地域別（北米、アジア、欧州、中南米、中東・アフリカ）分析、SWOT分析（強み・弱み・機会・脅威）、バリューチェーン分析、ポーターズファイブフォース分析、価格分析、競争状況などの項目を整理しています。また、本書には、Alibaba Group Holding Limited、Altec Lansing、Amazon.com Inc.、Apple Inc.、Baidu Inc.、Bose Corporation、Google LLC、Lenovo Group Limited、LG Electronics Inc.、Onkyo Corporation (VOXX International Corp.)、Panasonic Corporation、Samsung Electronics Co. Ltd.、Sonos Inc.、Sony Corporation and Xiaomi Inc.などの企業情報が含まれています。 ・序論 ・範囲・調査手法 ・エグゼクティブサマリー ・イントロダクション ・世界のスマートスピーカー市場規模：コンポーネント別 - ハードウエアの市場規模 - ソフトウェアの市場規模 ・世界のスマートスピーカー市場規模：インテリジェントバーチャルアシスタント別 - Amazon Alexaにおける市場規模 - Googleアシスタントにおける市場規模 - Siriにおける市場規模 - コルタナにおける市場規模 - その他における市場規模 ・世界のスマートスピーカー市場規模：接続別 - Wi-Fiにおける市場規模 - Bluetoothにおける市場規模 ・世界のスマートスピーカー市場規模：価格帯別 - 低価格帯における市場規模 - 中価格帯における市場規模 - 高価格帯における市場規模 ・世界のスマートスピーカー市場規模：地域別 - 北米のスマートスピーカー市場規模 - アジアのスマートスピーカー市場規模 - 欧州のスマートスピーカー市場規模 - 中南米のスマートスピーカー市場規模 - 中東・アフリカのスマートスピーカー市場規模 ・SWOT分析（強み・弱み・機会・脅威） ・バリューチェーン分析 ・ポーターズファイブフォース分析 ・価格分析 ・競争状況 |
The global smart speaker market size reached US$ 6.5 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 27.5 Billion by 2028, exhibiting a growth rate (CAGR) of 25.9% during 2023-2028.
Smart speakers refer to wireless, internet-enabled devices with an integrated voice assistant to help individuals with daily tasks. They are equipped with voice recognition technology to recognize and respond to voice commands. They are widely used to play music, get weather information, stream live news, read e-books, lock doors, monitor security, and set alarms, reminders and timers. They can also be utilized for GPS navigation and controlling other smart home devices, such as adjusting the thermostat and turning on/off the lights. In recent years, smart speakers have gained immense popularity due to their excellent connectivity, portability, cost-effectiveness, ease of use, and intelligent features.
Smart Speaker Market Trends:
The increasing number of smart homes and the rising popularity of multifunctional devices represent the primary factors driving the market growth. Smart speakers to function as a centralized hub and control other smart home devices with voice commands. Additionally, there has been a significant shift toward luxurious entertainment systems among the consumers due to inflating disposable incomes, improving lifestyles, and rapid urbanization. Along with this, the growing inclination toward human-to-machine interaction and the widespread automation of domestic tasks are augmenting the product demand. Furthermore, several key players are investing in research and development (R&D) activities to launch innovative smart speakers with advanced features, functions and compatibility with all smartphones to expand their product portfolio and gain a competitive edge. Moreover, the market is impelled by the recent advancements in audio and wireless technology and the increasing willingness of consumers to try new products. Other factors, including the growing penetration of the Internet of Things (IoT) technology, surging sales of consumer electronics, rising usage of smart devices, and easy product availability via online and offline retail channels, are also providing a positive impact on the market growth.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global smart speaker market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on component, intelligent virtual assistant, connectivity, price range, distribution channel and end user.
Breakup by Component:
Hardware
Software
Breakup by Intelligent Virtual Assistant:
Amazon Alexa
Google Assistant
Siri
Cortana
Others
Breakup by Connectivity:
Wi-Fi
Bluetooth
Breakup by Price Range:
Low-range (Less than $100)
Mid-range ($101 to $200)
Premium (Above $200)
Breakup by Distribution Channel:
Online
Offline
Breakup by End User:
Personal
Commercial
Breakup by Region:
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players being Alibaba Group Holding Limited, Altec Lansing, Amazon.com Inc., Apple Inc., Baidu Inc., Bose Corporation, Google LLC, Lenovo Group Limited, LG Electronics Inc., Onkyo Corporation (VOXX International Corp.), Panasonic Corporation, Samsung Electronics Co. Ltd., Sonos Inc., Sony Corporation and Xiaomi Inc.
Key Questions Answered in This Report
1. What was the size of the global smart speaker market in 2022?
2. What is the expected growth rate of the global smart speaker market during 2023-2028?
3. What are the key factors driving the global smart speaker market?
4. What has been the impact of COVID-19 on the global smart speaker market?
5. What is the breakup of the global smart speaker market based on the component?
6. What is the breakup of the global smart speaker market based on the intelligent virtual assistant?
7. What is the breakup of the global smart speaker market based on the distribution channel?
8. What is the breakup of the global smart speaker market based on the end user?
9. What are the key regions in the global smart speaker market?
10. Who are the key players/companies in the global smart speaker market?
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Smart Speaker Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Component
6.1 Hardware
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Software
6.2.1 Market Trends
6.2.2 Market Forecast
7 Market Breakup by Intelligent Virtual Assistant
7.1 Amazon Alexa
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Google Assistant
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Siri
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Cortana
7.4.1 Market Trends
7.4.2 Market Forecast
7.5 Others
7.5.1 Market Trends
7.5.2 Market Forecast
8 Market Breakup by Connectivity
8.1 Wi-Fi
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Bluetooth
8.2.1 Market Trends
8.2.2 Market Forecast
9 Market Breakup by Price Range
9.1 Low-range (Less than $100)
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Mid-range ($101 to $200)
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Premium (Above $200)
9.3.1 Market Trends
9.3.2 Market Forecast
10 Market Breakup by Distribution Channel
10.1 Online
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Offline
10.2.1 Market Trends
10.2.2 Market Forecast
11 Market Breakup by End User
11.1 Personal
11.1.1 Market Trends
11.1.2 Market Forecast
11.2 Commercial
11.2.1 Market Trends
11.2.2 Market Forecast
12 Market Breakup by Region
12.1 North America
12.1.1 United States
12.1.1.1 Market Trends
12.1.1.2 Market Forecast
12.1.2 Canada
12.1.2.1 Market Trends
12.1.2.2 Market Forecast
12.2 Asia-Pacific
12.2.1 China
12.2.1.1 Market Trends
12.2.1.2 Market Forecast
12.2.2 Japan
12.2.2.1 Market Trends
12.2.2.2 Market Forecast
12.2.3 India
12.2.3.1 Market Trends
12.2.3.2 Market Forecast
12.2.4 South Korea
12.2.4.1 Market Trends
12.2.4.2 Market Forecast
12.2.5 Australia
12.2.5.1 Market Trends
12.2.5.2 Market Forecast
12.2.6 Indonesia
12.2.6.1 Market Trends
12.2.6.2 Market Forecast
12.2.7 Others
12.2.7.1 Market Trends
12.2.7.2 Market Forecast
12.3 Europe
12.3.1 Germany
12.3.1.1 Market Trends
12.3.1.2 Market Forecast
12.3.2 France
12.3.2.1 Market Trends
12.3.2.2 Market Forecast
12.3.3 United Kingdom
12.3.3.1 Market Trends
12.3.3.2 Market Forecast
12.3.4 Italy
12.3.4.1 Market Trends
12.3.4.2 Market Forecast
12.3.5 Spain
12.3.5.1 Market Trends
12.3.5.2 Market Forecast
12.3.6 Russia
12.3.6.1 Market Trends
12.3.6.2 Market Forecast
12.3.7 Others
12.3.7.1 Market Trends
12.3.7.2 Market Forecast
12.4 Latin America
12.4.1 Brazil
12.4.1.1 Market Trends
12.4.1.2 Market Forecast
12.4.2 Mexico
12.4.2.1 Market Trends
12.4.2.2 Market Forecast
12.4.3 Others
12.4.3.1 Market Trends
12.4.3.2 Market Forecast
12.5 Middle East and Africa
12.5.1 Market Trends
12.5.2 Market Breakup by Country
12.5.3 Market Forecast
13 SWOT Analysis
13.1 Overview
13.2 Strengths
13.3 Weaknesses
13.4 Opportunities
13.5 Threats
14 Value Chain Analysis
15 Porters Five Forces Analysis
15.1 Overview
15.2 Bargaining Power of Buyers
15.3 Bargaining Power of Suppliers
15.4 Degree of Competition
15.5 Threat of New Entrants
15.6 Threat of Substitutes
16 Price Analysis
17 Competitive Landscape
17.1 Market Structure
17.2 Key Players
17.3 Profiles of Key Players
17.3.1 Alibaba Group Holding Limited
17.3.1.1 Company Overview
17.3.1.2 Product Portfolio
17.3.2 Altec Lansing
17.3.2.1 Company Overview
17.3.2.2 Product Portfolio
17.3.3 Amazon.com Inc.
17.3.3.1 Company Overview
17.3.3.2 Product Portfolio
17.3.3.3 Financials
17.3.3.4 SWOT Analysis
17.3.4 Apple Inc.
17.3.4.1 Company Overview
17.3.4.2 Product Portfolio
17.3.4.3 Financials
17.3.4.4 SWOT Analysis
17.3.5 Baidu Inc.
17.3.5.1 Company Overview
17.3.5.2 Product Portfolio
17.3.6 Bose Corporation
17.3.6.1 Company Overview
17.3.6.2 Product Portfolio
17.3.6.3 SWOT Analysis
17.3.7 Google LLC
17.3.7.1 Company Overview
17.3.7.2 Product Portfolio
17.3.7.3 SWOT Analysis
17.3.8 Lenovo Group Limited
17.3.8.1 Company Overview
17.3.8.2 Product Portfolio
17.3.9 LG Electronics Inc.
17.3.9.1 Company Overview
17.3.9.2 Product Portfolio
17.3.9.3 Financials
17.3.9.4 SWOT Analysis
17.3.10 Onkyo Corporation (VOXX International Corp.)
17.3.10.1 Company Overview
17.3.10.2 Product Portfolio
17.3.10.3 Financials
17.3.11 Panasonic Corporation
17.3.11.1 Company Overview
17.3.11.2 Product Portfolio
17.3.11.3 Financials
17.3.11.4 SWOT Analysis
17.3.12 Samsung Electronics Co. Ltd.
17.3.12.1 Company Overview
17.3.12.2 Product Portfolio
17.3.12.3 Financials
17.3.12.4 SWOT Analysis
17.3.13 Sonos Inc.
17.3.13.1 Company Overview
17.3.13.2 Product Portfolio
17.3.13.3 Financials
17.3.13.4 SWOT Analysis
17.3.14 Sony Corporation
17.3.14.1 Company Overview
17.3.14.2 Product Portfolio
17.3.14.3 Financials
17.3.14.4 SWOT Analysis
17.3.15 Xiaomi Inc.
17.3.15.1 Company Overview
17.3.15.2 Product Portfolio
17.3.15.3 Financials
Figure 2: Global: Smart Speaker Market: Sales Value (in Billion US$), 2017-2022
Figure 3: Global: Smart Speaker Market Forecast: Sales Value (in Billion US$), 2023-2028
Figure 4: Global: Smart Speaker Market: Breakup by Component (in %), 2022
Figure 5: Global: Smart Speaker Market: Breakup by Intelligent Virtual Assistant (in %), 2022
Figure 6: Global: Smart Speaker Market: Breakup by Connectivity (in %), 2022
Figure 7: Global: Smart Speaker Market: Breakup by Price Range (in %), 2022
Figure 8: Global: Smart Speaker Market: Breakup by Distribution Channel (in %), 2022
Figure 9: Global: Smart Speaker Market: Breakup by End User (in %), 2022
Figure 10: Global: Smart Speaker Market: Breakup by Region (in %), 2022
Figure 11: Global: Smart Speaker (Hardware) Market: Sales Value (in Million US$), 2017 & 2022
Figure 12: Global: Smart Speaker (Hardware) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 13: Global: Smart Speaker (Software) Market: Sales Value (in Million US$), 2017 & 2022
Figure 14: Global: Smart Speaker (Software) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 15: Global: Smart Speaker (Amazon Alexa) Market: Sales Value (in Million US$), 2017 & 2022
Figure 16: Global: Smart Speaker (Amazon Alexa) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 17: Global: Smart Speaker (Google Assistant) Market: Sales Value (in Million US$), 2017 & 2022
Figure 18: Global: Smart Speaker (Google Assistant) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 19: Global: Smart Speaker (Siri) Market: Sales Value (in Million US$), 2017 & 2022
Figure 20: Global: Smart Speaker (Siri) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 21: Global: Smart Speaker (Cortana) Market: Sales Value (in Million US$), 2017 & 2022
Figure 22: Global: Smart Speaker (Cortana) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 23: Global: Smart Speaker (Other Intelligent Virtual Assistants) Market: Sales Value (in Million US$), 2017 & 2022
Figure 24: Global: Smart Speaker (Other Intelligent Virtual Assistants) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 25: Global: Smart Speaker (Wi-Fi) Market: Sales Value (in Million US$), 2017 & 2022
Figure 26: Global: Smart Speaker (Wi-Fi) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 27: Global: Smart Speaker (Bluetooth) Market: Sales Value (in Million US$), 2017 & 2022
Figure 28: Global: Smart Speaker (Bluetooth) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 29: Global: Smart Speaker (Low-range (Less than $100)) Market: Sales Value (in Million US$), 2017 & 2022
Figure 30: Global: Smart Speaker (Low-range (Less than $100)) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 31: Global: Smart Speaker (Mid-range ($101 to $200)) Market: Sales Value (in Million US$), 2017 & 2022
Figure 32: Global: Smart Speaker (Mid-range ($101 to $200)) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 33: Global: Smart Speaker (Premium (Above $200)) Market: Sales Value (in Million US$), 2017 & 2022
Figure 34: Global: Smart Speaker (Premium (Above $200)) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 35: Global: Smart Speaker (Online) Market: Sales Value (in Million US$), 2017 & 2022
Figure 36: Global: Smart Speaker (Online) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 37: Global: Smart Speaker (Offline) Market: Sales Value (in Million US$), 2017 & 2022
Figure 38: Global: Smart Speaker (Offline) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 39: Global: Smart Speaker (Personal) Market: Sales Value (in Million US$), 2017 & 2022
Figure 40: Global: Smart Speaker (Personal) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 41: Global: Smart Speaker (Commercial) Market: Sales Value (in Million US$), 2017 & 2022
Figure 42: Global: Smart Speaker (Commercial) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 43: North America: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 44: North America: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 45: United States: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 46: United States: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 47: Canada: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 48: Canada: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 49: Asia-Pacific: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 50: Asia-Pacific: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 51: China: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 52: China: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 53: Japan: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 54: Japan: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 55: India: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 56: India: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 57: South Korea: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 58: South Korea: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 59: Australia: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 60: Australia: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 61: Indonesia: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 62: Indonesia: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 63: Others: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 64: Others: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 65: Europe: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 66: Europe: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 67: Germany: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 68: Germany: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 69: France: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 70: France: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 71: United Kingdom: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 72: United Kingdom: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 73: Italy: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 74: Italy: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 75: Spain: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 76: Spain: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 77: Russia: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 78: Russia: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 79: Others: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 80: Others: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 81: Latin America: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 82: Latin America: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 83: Brazil: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 84: Brazil: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 85: Mexico: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 86: Mexico: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 87: Others: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 88: Others: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 89: Middle East and Africa: Smart Speaker Market: Sales Value (in Million US$), 2017 & 2022
Figure 90: Middle East and Africa: Smart Speaker Market: Breakup by Country (in %), 2022
Figure 91: Middle East and Africa: Smart Speaker Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 92: Global: Smart Speaker Industry: SWOT Analysis
Figure 93: Global: Smart Speaker Industry: Value Chain Analysis
Figure 94: Global: Smart Speaker Industry: Porter's Five Forces Analysis
• 日本語訳：スマートスピーカーの世界市場：動向・シェア・規模・予測
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